The Four Secrets Of Achieving Customer Satisfaction
A merely satisfied customer is still a free agent, exploring the marketplace. She still has a wandering eye. She thinks your business offers a reasonable solution and delivers it well. If asked, she’ll say nice things about you. But although she may have some warm feelings for your business, she’s not yet an advocate for your brand, […]
3 ways to achieve customer satisfaction in digital marketing
Nowadays, the competition between any types of businesses is pretty fierce. Digital agencies are not an exception in this case. While there are a lot of advertising opportunities available, the most effective method for improving profits is via customer retention. Studies suggest that a small increase in retention rates of just 5% results in at […]
WordPress vs Shopify vs Wix: which is better?
Choosing a platform for creating a website but don’t know what to pick? Confused between WordPress vs Shopify vs Wix? Well this is the most common dilemma that people face while building a website. Since all these platforms provide more or less the same services, it becomes difficult to distinguish. Here re some basic parameters […]
Search engine marketing: importance and need
Search engine marketing (SEM) is a digital marketing strategy. It is used to increase the visibility of a website in any search engine result pages (SERPs). The industry term once referred to both organic search activities such as search engine optimization (SEO) and paid. It now refers almost exclusively to paid search advertising. Importance of SEM Search […]
The power of content marketing.
Content marketing is the strategic marketing approach of creating and distributing information. The aim of content marketing is to attract and acquire a clearly defined audience. Accordingly it is the sharing of tips, advice, and other value-added information as a means of converting prospects into customers . Often these customers are loyal and lifelong buyers. […]
How to research for a website: 5 ways to improve your content
Content is the magnet of your website and arguably the most important tool in helping achieve your firm’s marketing goals. Whether you’re looking to do a complete website redesign or just want to make improvements to your current site, it’s crucial to have a solid content strategy in place. A good strategy will guide your […]
3 necessary digital marketing platforms
Modern marketing relies on technology to analyze the comprehensive performance of a marketing campaign. And help guide future strategies and decision making. Additionally the best way to define a digital marketing platform is to break it down into its two parts. These are digital marketing and digital business platforms. Social Media Marketing Platforms Todays’ consumers […]
3 rules to make better business decisions
Break down major decisions into steps Experts recommend breaking down major business decisions into a series of steps. You need to know how much a decision is going to cost you and how much you expect it to return. When the Schuermans approached BDC for advice on their plans, they decided to carry out a financial […]
5 ways to overcome the fear of technology
One of the most important tools for survival today is scientific know-how. But the ever changing technology makes it difficult to remain up to-date. Sometimes people tend to fear changes and are reluctant to try new new things. Technophobia is the fear and avoidance of new technology. Often many people face this issue when they […]
Email Marketing Vs SMS Marketing: Which is better?
Emails have served as the main tool for businesses to connect to their audiences. It has helped them in promoting themselves to a large number of people and gaining responses. However, with the increased use of mobile phones, SMS( short message service) has now become a quick way to reach out to the people. But […]